JO VAN GRINDERBEEK

FUTURE INNOVATION | BRAND EXPERIENCE
PORTFOLIO UNTIL 2024 ↗
About me
Jo Van Grinderbeek helps future-forward brands bridge the digital and physical worlds. In an era of unprecedented technological acceleration, he designs strategic concepts that transform disruptive technologies into innovative (brand) experiences, bridging emerging technologies with human-centric design
Contact
t: +32 470 11 07 66
Project
Client
DATE
STATUS
DESIGN RESEARCH & INNOVATION STRATEGY FOR AI-DRIVEN RETAIL EXPERIENCES
CONFIDENTIAL
2025
CONFIDENTIAL
DESIGN RESEARCH FOR USE CASES FOR A WATER DATA SPACE
FLEMISH ENVIRONMENT AGENCY & PWC
2024
COMPLETED
VISION AND CHANGE STRATEGY FOR DIGITAL TRANSFORMATION IN A NEW ERA
FPS JUSTICE
2021
COMPLETED
360° INTERACTIVE EVENT EXPERIENCE 
PORT OF ANTWERP BRUGES
2021
COMPLETED
REIMAGINING RETAIL EXPERIENCE THROUGH TECHNOLOGY
VAN MARCKE | MODULAB
2021
COMPLETED
DESIGN RESEARCH FOR AN AI FORENSIC SKETCHING TOOL
FEDERAL POLICE BELGIUM
2020
COMPLETED
INNOVATION STRATEGY FOR CITY SERVICES FOR AN ON-DEMAND GENERATION
CRONOS PUBLIC SERVICES
2020
COMPLETED
FUTURE SCENARIOS FOR FASHION RETAIL ADAPTATION
TOOS FRANKEN
2020
COMPLETED
INNOVATION STRATEGY FOR AI DRIVEN CONTEXTUAL ADVERTISING
CONFIDENTIAL
2021
CONFIDENTIAL
EVOLVING PASSIVE CHOICE INTO ACTIVE CREATION
CONFIDENTIAL
2018
COMPLETED
LOCATION-BASED USER-GENERATED BROADCASTING
CRWDTV
2019
CONFIDENTIAL
RETAIL AI EXPERINCE FOR NEW PRODUCT
TELENET
2018
COMPLETED
RETAIL EXPERIENCE IN LATIN AMERICA
LIBERTY GLOBAL
2019
COMPLETED
MAKING THE INTERNET SAFER
TELENET
2019
COMPLETED

WHEN STRATEGIC THINKING MEETS CREATIVE EXPRESSION, THE FUTURE BECOMES CLEAR.
Research & strategic foresight
Innovation strategy, trend forecasting, and speculative design scenarios that reveal future opportunities.
Creative concepts
Designing future-forward experiences for products, services, retail, spaces, brands, and businesses across AI, spatial computing, and other emerging technologies.
Creative & strategic direction
Providing ongoing vision and guidance throughout implementation to ensure concept integrity and cohesive execution.

Selected projects ↓

Visual impression ↓
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When strategic thinking meets creative expression, the future becomes clear.
Experience
Strategic & Creative Advisor
Cronos Group
Since 2020

Founder, Change Architect
Restless Mindsâ„¢
Since 2021

Creative business strategist & advisor
Oeco Group & Cronos Group
Since 2020

Design director brand experience
Wunderman Thompson Belgium (now VML)
2018 until 2020

Concept Developer, Art Director
BBC creative agency, Flow Pilots, Prophets (now iO)
2002 until 2018
Services
Designing future-forward experiences for products, services, retail, spaces, brands, and businesses across AI, spatial computing, and other emerging technologies.
Awards and honours
The work featured in this portfolio has been recognized with prestigious awards and honors, including a Grand Prix at the Epica Awards 2021, Golds at the Clio Awards, Eurobest, and IAB Mixx Awards, and being shortlisted at Cannes Lions and ranked among the top 100 most awarded campaigns in the world by WARC. These accolades reflect the impactful and innovative nature of the featured projects.
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